Digital Marketing Executive

DIGITAL MARKETING EXECUTIVE – JOB

DESCRIPTION
Employment type: Full time and permanent
Gender: Male
Working hours/days: 9AM – 6PM (flexible) / Monday – Saturday
Languages known: English, Hindi, Kannada & Tulu
Qualification: Any graduate & course in digital marketing is a plus
Experience: Minimum 6 months – 1 year experience in digital marketing
Job Description – Roles and Responsibilities

The Digital Marketing Executive position is to develop, implement, and manage
digital marketing campaigns to promote a company's products or services online.
Analysing market trends, researching target demographics, and identifying
opportunities to increase brand awareness, generate leads, and drive sales. monitor
and analyse campaign performance using analytics tools, such as Google Analytics
or social media insights, to measure the effectiveness of marketing efforts and make
data-driven decisions to improve results Job description includes the entire process
of defining requirements, visualizing and creating graphics including illustrations,
logos, layouts and photos. You'll be the one to shape the visual aspects of calendars,
books, posters, and product packaging.
 Responsible for creating and executing comprehensive digital marketing plans
to achieve the company's objectives
 Overseeing various digital marketing campaigns across platforms such as
social media, search engines, email, and display advertising.
 Creating and optimizing content for various digital channels, including
websites, blogs, social media, and email newsletters.
 Ensuring that the company's digital content is optimized for search engines to
improve visibility and drive organic traffic
 Planning and executing online advertising campaigns, advertising on
platforms like Google Ads and social media advertising on platforms like
Facebook Ads
 Monitoring key performance indicators (KPIs) such as website traffic,
conversion rates, and return on investment (ROI), and providing regular
reports to management
 Keeping track of the latest developments in digital marketing, including new
technologies, platforms, and best practices, and incorporating them into your
strategies

 Ensuring that the company's website is up-to-date, user-friendly, and
optimized for search engines, and collaborating with web developers and
designers as needed
 Managing the company's presence on social media platforms, engaging with
followers, and developing strategies to grow the audience and increase
engagement
Skill Sets & Competencies:
 Good communication
 Excellent computer with design and photo-editing software
 Excellent time management and organisational skills
 An understanding of the latest trends and their role within a commercial
environment
 Should be proactive in analysing future needs of the organization
 Exceptional creativity and innovation